E-retailers can use live support chat software on their website to establish real-time communication with prospective customers. Chat operators adept at selling. They use strategic questions to learn as much as they can about customers’ pain points. They propose solutions that matches your product offerings.
Are you satisfied with the performance of your sales team? Many business owners aren’t. They often find it surprising when teammates come back from a presentation with a frown on their face. Although, the seller went through all of the slides, he didn’t generate leads or win sales. It’s not a surprise that results were less than stellar. All too often, the sales force approach their customers as if they were attending a cocktail party. At such events, the storyteller is often interrupted by someone who is anxious to tell their own story. When it comes to making sales, this approach is sure to back-fire. Mark Suster, prominent blogger, advises not to cut off customers when they speak to you. By actively listening to them, you will discover all of their pain points and can propose meaningful solutions.
Identify Problems by Listening
WG Live Chat Software, creator of live chat software, wholeheartedly agrees with Suster. It’s better to resist the temptation to ramble on about how great your products are. Customers actually prefer to speak rather than listen to what salespersons have to say. When you actively listen, you can tease out as many pain points that match your solution set as closely as possible. By asking great questions, you can expose more pain points that would have otherwise been saved for another conversation (perhaps with your competitor?!) Once you gain valuable insights, you can propose products that will resolve their pain points.
Customer Engagement is better than Slides
Live chat software aims to help e-businesses increase their revenue streams by letting customers do the talking. WG Live Chat Software employs customer service representatives (CSRs) that are skilled at salesmanship. Before they live chat with website visitors, they undergo rigorous training to learn everything about your customer personas and product offerings. As soon as someone enters your website, they immediately send a welcome text-based message. By greeting browsers, they put a seed in their minds that Live Chat is available whenever they would like to avail it.
Art of Teasing Out Pain Points
Website visitors can then click-to-chat when they would like a meaningful discussion with an agent. Open-ended questions are asked to learn as much as possible about the problem that needs to be solved. At times, customers know exactly what the problem is and at other times, they need to be motivated to bring their pain points to the surface. Live support chat software enables real-time discussions so that the resolution can be proposed on the same day.
Friday, 21 June 2013
Monday, 10 June 2013
Tips To Make The Most Out Of Live Chat Software
Live chat software can be the most effective mode to personalize the online shopping experience for all the customers. Most of the business experts believe that addition of live chat can increase online sales. Being inspired by all these benefits, most of the online entrepreneurs add live chat software on their business websites. Before this addition, you must know that live chat can increase your business potential but only if it is executed in the correct manner. Following are few tips that can help you make the most out of live chat software.
Empower your Team: The best way to get the maximum results from support chat software is to empower your website representatives with knowledge about live chat application, your inventory and website navigation. You must make every effort to improve their performance and to make it easier for them to solve customers’ queries.
Add a Human Touch: According to a search report, most of the online customers prefer taking help form a live person while they are shopping online. Therefore, you should also try to add as much human touch in your chat as possible. Provide warm and add a humanize help to your customer’s shopping experience. Robotic responses can decrease the effectiveness of live chat.
Hire Experienced Team: For the most effective use of live chat software, along with training your team, you must consider hiring experienced sales people in your team and not just customer service representatives. Experienced sales personnel can more likely bring leads from customers towards sales and increase the possibility of up-selling.
Boost Your Social Presence: When your support chat software representatives get positive feedback from your online visitors and customers, consider guiding them to remind your customers towards your social network pages like Facebook. Ask your customers to like the page and further participate on your page.
Add Helpful Chat Features: You must add few useful and helpful chat features on your live chat software such as language convertor, option to modify the chat font size, to request the transcript of the chat and to keep a record of chat history.
Check Your Peak Shopping Hours: Seeing the nature of your business and the territories you cover, you must keep a check on the peak shopping hours of your business. In most of the cases, 9-5 chat hours will not work often. Therefore, consider hiring a team that can cover off hours as well.
Check all the above mentioned pointers before picking certain kind of chat software for your website.
Tuesday, 4 June 2013
Differentiate Your Web Business with Chat Support Software
Are you putting together your business website? Before you speak to your web developer, consider the advice of industry experts. Many such as the Small Business Authority believe business owners do not create a good web presence. They argue that customers make a split-second decision to stay on your webpage. You can influence their decision to learn more at your website with a blog, “About Us” page, and “Contact Us” page. These components answer questions such as “Who are you?” and “What do you do?” However, these elements are not enough to win customers. Differentiate your business with social media accounts and chat support software. Both can be used to maximize your website’s effectiveness.
Part 1: Use Social Media Networks
All customers have come to expect online businesses to have a website and a social media page. Although, there are many networks to choose from, Facebook (35%) is the most popular choice. Other tools of the trade include LinkedIn (15%), Twitter (10%), blogs (8%), and You Tube (8%). Information graphic, “The Small Business Web” reveals 44% of small businesses used social media to grow their business in spring 2011. In fall 2010, this figure was at 39%. Why the growth in social media adoption? Business owners believe it can attract new customers, promote their brand, communicate company news, and keep in touch with existing customers. By doing some or all of these tasks, you can increase your website traffic.
Part 2: Connect with Chat Support Software
By installing live chat support software, you get a click-to-chat button and a chat API window on your website. Installation only takes five minutes. Once these elements go live, you can change the look and place it wherever it will be easier for your customers to reach you.
Live chat representatives are appointed on your behalf to establish a meaningful connection with website visitors. Before they commence chat, they are taught that every relationship is important. This is why they approach every prospect with warmth and a genuine interest to enhance their user experience. They can fulfill customer service requests around the clock and in various languages.
Live chat support software has a built-in web analytic feature which shows site usage and referral URL source. Operators instantly get a clue what visitors are looking for. They can send a proactive chat invitation to ask them strategic questions and resolve common search queries. As a result, these actions encourage prospects to come closer to the end of the conversion funnel.
What do you do to create a competitive edge?
Part 1: Use Social Media Networks
All customers have come to expect online businesses to have a website and a social media page. Although, there are many networks to choose from, Facebook (35%) is the most popular choice. Other tools of the trade include LinkedIn (15%), Twitter (10%), blogs (8%), and You Tube (8%). Information graphic, “The Small Business Web” reveals 44% of small businesses used social media to grow their business in spring 2011. In fall 2010, this figure was at 39%. Why the growth in social media adoption? Business owners believe it can attract new customers, promote their brand, communicate company news, and keep in touch with existing customers. By doing some or all of these tasks, you can increase your website traffic.
Part 2: Connect with Chat Support Software
By installing live chat support software, you get a click-to-chat button and a chat API window on your website. Installation only takes five minutes. Once these elements go live, you can change the look and place it wherever it will be easier for your customers to reach you.
Live chat representatives are appointed on your behalf to establish a meaningful connection with website visitors. Before they commence chat, they are taught that every relationship is important. This is why they approach every prospect with warmth and a genuine interest to enhance their user experience. They can fulfill customer service requests around the clock and in various languages.
Live chat support software has a built-in web analytic feature which shows site usage and referral URL source. Operators instantly get a clue what visitors are looking for. They can send a proactive chat invitation to ask them strategic questions and resolve common search queries. As a result, these actions encourage prospects to come closer to the end of the conversion funnel.
What do you do to create a competitive edge?
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